Christmas cheer from Norway

What’s the problem ? Obesity.

What’s the solution ? All round action.

Is anyone doing this ? Norway has just announced a new initiative.

Why is Norway’s solution better ?

• It involves the wider food and drink industry including producers and associations.
• It is backed by the Government.
• It involves fat and salt and sugar.
• It has set specific and demanding targets.
• It seeks to encourage healthy foods as well as discourage unhealthy choices.

I wish you all a Happy Christmas and Healthy New Year.