MODEL BEHAVIOUR

I’ve just been reading the Coca-Cola Hellenic Social Responsibility Report for 2008 and I commend it to you as a model for presenting an intelligent business response to society’s increasing demands. It also shows steady progress on a series of vital indicators: • 63 plants covering 82% of volume certified to ISO 14001 environmental standards. • 22% less water usage per litre of produced beverage from 3.20 litres in 2002 to 2.48 litres in 2008. • 28% lower CO2 emissions per litre of produced beverage from 104 grams in 2003 to 75 grams in 2008. • Significant lightweighting of PET packaging

50cl PET	Coca-Cola	28g in 2005	24g in 2008
33cl glass	Coca-Cola	263g in 2005	210g in 2008
50cl PET	Bottled water	28g in 2005	18g in 2008

with the lowest bottled water PET weight at 50% of the 2005 level. • 19% average calorie content reduction from 370 calories per litre in 2001 to 290 calories in 2008. Covering 28 countries, 80 bottling plants, 49,000 employees, €7,000 million sales and 12,000 million litres in 50 informative pages, it’s an impressive read. Go to www.coca-colahellenic.com for more.