UK soft drinks conference aims at refreshing the nation
Topically timed around the forthcoming General Election and the start of the peak soft drinks season, the 2010 UK Soft Drinks Industry Conference will be held in London on 13th May with the theme of ‘Refreshing the nation’. Organised by specialist consultancy Zenith International, the programme is designed to focus on the key industry issues facing producers as consumers lay down new ground rules after the economic downturn.
Keynote addresses will be given by Pepsi UK and Ireland General Manager Garrett Quigley on ‘Soft drinks that make a difference’ and by Coca-Cola Enterprises Managing Director Simon Baldry on ‘Leading in sustainability’.
Other features of the day include: a session on energy drinks, energy shots and the new phenomenon of relaxation drinks with contributions from Boost, Voltz, Slow Cow and BENEO-Palatinit; innovation insights from Cawston Press, Fever-Tree and Sunmagic; a keynote interview with Cawingredients Chairman and Chief Executive Andrew Cawthray; a retail overview from TNS; and latest market trends from Zenith International.
The conference has become an established networking and knowledge building highlight of the industry, with this year’s event being sponsored by global ingredients supplier BENEO-Palatinit.
“We believe it is an excellent opportunity to gain an overview of all the latest developments from the leading companies, alongside time for informal contact and discussion,†commented Zenith Chairman Richard Hall.
For full programme details and to book online, please visit www.zenithinternational.com/events. Early booking discounted rates are available until 15th April 2010.
For further information, please contact: